Santa Claus is coming to town! And as a business owner, you know what that means; it is time to start promoting. Christmas is the season of giving and getting, so there is a lot of potentials for your sales to go up. All you need to do is get started on your Christmas SMS marketing campaign.
So how can businesses use Christmas SMS Marketing to increase profits during this holiday season? This goes beyond just promoting new products or focusing on sales. There are a few other types of messages that you can send during the holiday season to drive sales. Here are some ideas you may want to try!
Re-target Customers With A Christmas SMS Marketing Offer
There is no better way to reach out to an existing customer than SMS text message. With 95-98% open rates and instant delivery. It allows retailers to target customers when they’re more active online. By offering a discount like “20% off” and using a discount code to redeem the offers. Makes tracking redemptions and return on investment a breeze!
By using the Text Global Enterprise Platform you can send a branded bulk Christmas SMS marketing campaigns in minutes. Personalise the SMS text message with the customers FirstName by inserting merge fields. Furthermore use a URL link as a call to action directing customers to shop online.
Keep customers happy and remain GDPR/ICO compliant by including a clear and easy way to unsubscribe. For example, “Optout text STOP to 88440“.
If you’re not convinced, check out what some of our clients have to say: https://uk.trustpilot.com/review/www.textglobal.co.uk
Open and Closing Time
Wishing your customers a Merry Christmas makes you seem more genuine, and they will feel appreciated. This also applies to all major holidays, but Christmas is especially important. If you wish, you can also link your opening and closing times in the same message, so your customers get the full package. Or include the latest date to order online for their items to arrive before Christmas!
“From our team here at (Business Name), we wish you a Merry Christmas! For our opening times and last date to order to get your item before Christmas, see our website www.link.com.”
Join The Club
Give your customers a chance to sign up for an exclusive VIP club to receive SMS notifications by offering something in return. By joining a club, your customers should receive early access to sales and other Christmas perks. They will feel special and will be likely to spend more money. Of course, you should also allow them to unsubscribe sometimes, in order to avoid annoyed customers. This is going to be a win-win for your business and your customers.
Text for a Win
By offering a prize for free, customers will be more likely to buy from you in the future. A competition is a good way to get more customer interaction, and who doesn’t love winning a prize.
“Hey, Jane! Text XMAS to 88440 to enter a Christmas draw where you could win a weekend break to Barcelona and £500 spending money, courtesy of #BusinessName#.”
So this year don’t forget to wish your customer’s a Merry Christmas by SMS text. And reward them with an offer for their loyalty. As a result you’ll see a huge uplift in online sales.