Santa Claus is coming to town! It’s the season of hot chocolate, presents, and joy, but as a business, this is also the time to boost sales and engagement! Your company should now be planning out marketing strategies, including which SMS texts should be sent and when. Read on to find out just what SMS messages you should be sending to increase sales and how you can make this process quicker and easier!
Why You Should send a Personalised Christmas SMS text Greeting
One of the most important SMS messages you should be sending your clients and customers around this time is a personalized greeting. Of course, this text won’t directly market products or services, yet there are multiple reasons why it goes a long way.
Firstly, it’s a gentle reminder that your company exists. It makes your customers think of your business without being too pushy and direct. This is the most effective way to get noticed by those clients who seem to enjoy your products and services but haven’t heard from in a while. Sending a Christmas SMS text greeting also makes your customers feel noticed and valued. Business is always about the customer, and customers love a personal element in retail. Sending a Christmas SMS text greeting is the easiest way to form a genuine connection with your existing customers.
What Your Christmas SMS text Should Look Like
“Hi [First Name],
Merry Christmas and season’s greetings from our team at [business name]. Thank you for all your continued support this year, and we wish you all the best in 2022.“
A simple, customized message like this is sure to make your customers feel great!
How SMS Text Marketing Can Boost Sales
SMS marketing is also the best way to promote sales and discounts, and what better time to do it than the holidays. Customers know that the best time to do their shopping is during Boxing Day or New Year’s Day sales; all that’s left to do is to give them a nudge in your directions. Sending an SMS text message is the best way to market your discounts.
An SMS has an average open rate of 99%, and 97% of these are read within the first 15 minutes of delivery. This point alone illustrated the clear advantage SMS marketing has over email marketing. A short and simple text message with a discount code is more likely to be noticed and remembered than a long email that will likely end up in the spam box. A customer’s phone is always in their hand, and an SMS text message gives you direct access to their attention.
But, choosing SMS marketing as a strategy doesn’t mean writing and sending out thousands of text messages by hand. Text Global is here to help you send bulk SMS alerts, updates, notifications, and reminders in a matter of minutes. Our clients usually get a ROAS (return on advertising spend) of 1-8 to 1-30, which is a very good sign.
Wrapping up… no pun intended 😉
When SMS text marketing is used this holiday season, it’ll increase your sales like you won’t believe. All you have to do is contact Text Global to set up a bulk SMS text marketing campaign. Just help us out with a few simple setup steps, and then we got it from there! Just sit back and watch your business grow. We wish you all the best during the holidays and hope to hear from you soon.